Eurasia Journal of Mathematics, Science and Technology Education

• Chang Hua-Cheng and Chen Hung-Yuan. (2014). Optimizing product form attractiveness using Taguchi method and TOPSIS algorithm: a case study involving a passenger car. Concurrent Engineering: Research and Applications, 22(2), 135–147.
• Chen Hung-Yuan and Chang Hua-Cheng. (2016). Consumers' perception-oriented product form design using multiple regression analysis and back propagation neural network. Arti cial Intelligence for Engineering Design, Analysis and Manufacturing, 30(1), 64–77.
• Chuang Ming-Chuen and Hung Shu‐Hui. (2011). The texture image of men's suit fabrics. Journal of the Textile Institute, 102(6), 461–474.
• Huang Shih-Miao, Shieh Kong-King and Chi Chai-Fen. (2002). Factors affecting the design of computer icons. International Journal of Industrial Ergonomics, 29(4), 211–218.
• Huang Yuexiang, Chen Chun-Hsien and Khoo Li Pheng. (2012). Kansei clustering for emotional design using a combined design structure matrix. International Journal of Industrial Ergonomics, 42(5), 416– 427.
• Irene Reppa, David Playfoot and Siné J.P. McDougall. (2008). Visual Aesthetic Appeal Speeds Processing of Complex but not Simple Icons. Proceedings of the Human Factors and Ergonomics Society Annual Meeting, 52(18), 1155–1159.
• Lin Yang-Cheng, Yeh Chung-Hsing and Wei Chun-Chun. (2013). How will the use of graphics affect visual aesthetics? A user-centered approach for web page design. International Journal of HumanComputer Studies, 71(3), 217–227.
• Marc Hassenzahl and Noam Tractinsky. (2006). User experience: A research agenda. Behavior & Information Technology, 25(2), 91–97.
• Mitsuo Nagamachi. (2002). Kansei engineering as a powerful consumer-oriented technology for product development. Applied Ergonomics, 33(3), 289–294.
• Noam Tractinsky. (2004). A few notes on the study of beauty in HCI. Human-Computer Interaction, 19(4), 351–357.
• Ravindra S Goonetilleke, Heloisa Martins Shih, Hung Kai On and Julien Fritsch. (2001). Effects of training and representational characteristics in icon design. International Journal of HumanComputer Studies, 55(5), 741–760.
• Sabine Schröder and Martina Ziefle. (2006). Icon Design on Small Screens: Effects of Miniaturization on Speed and Accuracy in Visual Search. Proceedings of the Human Factors and Ergonomics Society Annual Meeting, 50(5), 656–660.
• Siné J.P. McDougall and Irene Reppa. (2008). Why do I like It? The Relationships between Icon Characteristics, user Performance and Aesthetic Appeal. Proceedings of the Human Factors and Ergonomics Society Annual Meeting, 52(18), 1257–1261
• Tung Ting-Chun, Guan Shing-Sheng, Hsieh Cheng-Hsun. (2009). A study of the illustrative style effect of icon design-using the digital camera icon as an example. Journal of Research and Practice in Information Technology, 41(4), 369–388.
• Yoon K. Paul and Hwang Ching-Lai. (1995). Multiple Attribute Decision Making: An Introduction, Thousand Oaks, CA: Sage.

APA

Tung, T.-C., & Chen, H.-Y. (2017). Integrating Conjoint Analysis with TOPSIS Algorithm to the Visual Effect of Icon Design Based on Multiple Users’ Image Perceptions. Eurasia Journal of Mathematics, Science and Technology Education, 13(3), 1025-1040. https://doi.org/10.12973/eurasia.2017.00656a

Vancouver

Tung TC, Chen HY. Integrating Conjoint Analysis with TOPSIS Algorithm to the Visual Effect of Icon Design Based on Multiple Users’ Image Perceptions. EURASIA J Math Sci Tech Ed. 2017;13(3):1025-40. https://doi.org/10.12973/eurasia.2017.00656a

AMA

Tung TC, Chen HY. Integrating Conjoint Analysis with TOPSIS Algorithm to the Visual Effect of Icon Design Based on Multiple Users’ Image Perceptions. EURASIA J Math Sci Tech Ed. 2017;13(3), 1025-1040. https://doi.org/10.12973/eurasia.2017.00656a

Chicago

Tung, Ting-Chun, and Hung-Yuan Chen. "Integrating Conjoint Analysis with TOPSIS Algorithm to the Visual Effect of Icon Design Based on Multiple Users’ Image Perceptions". Eurasia Journal of Mathematics, Science and Technology Education 2017 13 no. 3 (2017): 1025-1040. https://doi.org/10.12973/eurasia.2017.00656a

Harvard

Tung, T.-C., and Chen, H.-Y. (2017). Integrating Conjoint Analysis with TOPSIS Algorithm to the Visual Effect of Icon Design Based on Multiple Users’ Image Perceptions. Eurasia Journal of Mathematics, Science and Technology Education, 13(3), pp. 1025-1040. https://doi.org/10.12973/eurasia.2017.00656a

MLA

Tung, Ting-Chun et al. "Integrating Conjoint Analysis with TOPSIS Algorithm to the Visual Effect of Icon Design Based on Multiple Users’ Image Perceptions". Eurasia Journal of Mathematics, Science and Technology Education, vol. 13, no. 3, 2017, pp. 1025-1040. https://doi.org/10.12973/eurasia.2017.00656a